Filmed in Columbus, Cincinnati, and Dayton Ohio. Main Camera: Ryan Benner, Bradley Wilson. Additional Filming: Hawke Trackler, Kyle Wood, Tim Sloan.

Re-Introducing the Razors CREAM. The reissue of our classic Razors model - the original Cream was first introduced just under 20 years ago. Still using the same trusted boot shell, we’ve upgraded this latest version with UFS soul frames, GC FLT3 Frames, and our new cuff. Still a solid choice for beginners to advanced skaters looking for superior performance without breaking the bank.

We’ve also realigned and centered the UFS mounts for boot sizes 10-13, placing the wheels and groove right where it feels and looks best.

Features: Black Cult Shell with Cream Highlights, Replaceable Soul Frame & Backslide Plates, Replaceable Cuff with ‘buckle stash’, GC FLT3 Frames & 57mm/92A Razors Wheels, Razors Liner.

Song: Holograms - Monolith. Photo: Aaron Hobgood.

Don Bambrick - Tru Soul 360 the gap in Philly, PA. Filming for Icons (2007). Photo: Jero.

• Larger Picture on Imgur (via).
• Video: Don Bambrick - Icons Sections on Vimeo.

Classic: Billy O’Neill, Ego Section by Adam Johnson(/tags/adam-johnson).

Martin Gade, For Razors Australia 2017 in SL3 Boots. A collection of clips gathered throughout 2017 in Melbourne and other major cities around Australia. Edited by Glenn Beardmore and Martin Gade.

Music by Fuzz - “Loose Sutures”.

The Razors Boys took to the streets of France in effort to film a production for the new Shift skates. They got down during their time off and had a little fun. We offer you the Razors Shift // V1.5 France for your viewing pleasure. Enjoy!

Featuring: Jeph Howard, Alex Burston, Scott Quinn, Mathias Silhan, Jon Matter, Victor Daum, Victor Legrand. Shot’n chopped by Jeph Howard.

Razors European Team headed to Linz, Austria for the annual Rollinz competition. Featuring Chaz Sands, Stefan Horngacher and Mathias Silhan, this film by Simon Mulvaney shows the team as they warm up and compete in the contest. Additional footage by Roland Kluger. Music: El Toro by Bonodo. Visit Smulvaney.tv.

Filmed across Paris, Nantes, Bordeaux, Montpellier, and Lyon. We Razors boys set out on a 10 day tour with a trunk full of Shift boots, looking to give em a proper test and have a bit of fun. Thank you to all those who showed us hospitality and put up with us into the wee hours of the night: La Ratonniere, Lucas Spenle, Al Sticking, Clement Barbaza, and Umberto Toselli - we couldn’t have done any of this without you.

Featuring: Scott Quinn, Alex Burston, Jeph Howard, Mathias Silhan, Jon Matter, Victor Daum, Victor Legrand, Nicolas Auroux.

Filming & Editing: Salim Sikha. Additional Filming: Jeph Howard, Mathias Silhan, Alex Burston, Ronan Algalarrondo, Pierre Oliver.

Music: Light Asylum - Dark Allies.

Now available worldwide The Shift boot is a synthesis of the best elements from our most popular models, all combined with new attributes. The shell has a slimmer shape reminiscent of the Cult mixed with the flat soled, bottomless boot concept of the SL. With focus on improving the rider experience, we began reworking our designs and after three years, countless hours of testing, we have developed the Shift.

The beauty is in its simplicity. When used solely as a street skate, t-nuts can be installed to completely secure the connection on the sole and boot; a connection that will hold up to the heavy demands of modern blading. If you intend to use the skate for commuting, recreation, and/or street skating, the t-nuts can be removed for a quick and easy swapping between setups when hoping from spot to spot. This new innovation is named the IFC – Instant Frame Change. By depressing 2 buttons on the base of the soul, you release the slider, and from that point – the soul, frame and wheels – from the boot. Within seconds, you can snap on a fresh setup, all without having to access any of the UFS hardware, and you’ll be on your way.

The Razors Shift comes stock with a wicked comfortable liner, SL heelpad, new cuff with stash pocket for the buckle, GC Featherlite 3 frames setup anti-rocker with 64 mm wheels, and t-nuts preinstalled in the sole. And of course, skaters can count on Razors’ legendary strength and riding performance.

Features:

• NEW slim boot shell
• NEW Instant Frame Changing system
• NEW 1-piece slider
• NEW slimmer fit
• NEW cuff with buckle stash pocket
• NEW Razors liner with articulated ankle shape
• Oversized heel pad
• GC FLT 3 frame
• GC 64 mm/90A wheels
• ABEC 9 bearings

Video & editing: Salim Sikha. Music: Dougie Wood - Ghost Cop.

Jeph Howard exploring some classic terrain in Bordeaux and utilizing the unique advantages to the new Razors SHIFT boot. Video & editing: Salim Sikha.

Music: Lorn - Acid Rain.

“Coming soon: SHIFT - frame and game changer.”

Check the Video on Instagram.