Written and directed by industry pioneer Arlo Eisenberg, edited by rollerblading’s most influential filmmaker Joe Navran (FOR II, Elements, Coup De Tat) and produced by Mindgame’s Shane Coburn, “What Do You Believe In?” set out to completely re-imagine what a rollerblading video could be.
“What Do You Believe In?” features five of the brightest stars in rollerblading: Brian Shima, Jon Elliott, Josh Petty, Rachard Johnson, and Jaren Grob. The video focuses on their skating, which is some of the best ever captured on film, but it is complemented by a surreal story line which weaves in and out of their sections.
“What Do You Believe In?” is not a narrative story in the conventional sense, nor is it a standard skate video neatly divided into rider’s sections. It is a low budget, experimental, artistic interpretation of skating that does not merely break all of the rules but seems to be completely unaware of them altogether.
The skating alone would rank “What Do You Believe In?” among the best videos ever made, but add to that its artistic vision and its fearless conviction to add something completely new to the rollerblading landscape and what you’ve got is an instant classic. “What Do You Believe In?” is a landmark video and a must have for any rollerbladers collection.
X-Games 1996, french broadcast (M6) with interviews of Chris Edwards, Arlo Eisenberg, Rene Hulgreeen & more.
The video stops shaking at 0:30. Video courtesy of Chris Creative (Vimeo).
I am in a fantasy football league: the Blading Football League, with a bunch of other older rollerbladers (some older than others), Jon Julio is the Commissioner. The penalty for getting last place is you have to post a skating edit. A couple of seasons ago I (allegedly) finished last. This is my attempt to settle my dues. PS: I won the league this year. My team is Los Fancy Boys. We are the reigning BFL Champs. - Arlo Eisenberg.
Todd and Joey watch the 1996 rollerblading video “Fast Shoes” by T-Bone Films. Produced by Craig Caryl, camera man: Jose Cuervo, cinematography: Evan Stone.
Arlo Eisenberg was once dubbed the face and voice of his generation and his story sounds like the best 90’s movie that was never made. Arlo, the punk rock kid from Texas drops out of the University of Texas and moves to California to become a star in a sport that isn’t really a sport yet. He arrives on Venice Beach, gets “found” and blows up to be a global sensation who lives a life that is every 13 year old’s fantasy. Along the way he stirs up a national controversy, hosts the X-Games and rides off into a world of graphic design. - Michael Powell.
Check the podcast on Thepowellmovement.com.
I’m honored to have been interviewed for Michael Powell’s “The Powell Movement” podcast. We went pretty deep into the history books for this one, like all the way back to how my parents met and what I was doing before I discovered rollerblades. But it really does give some insight into the very early days of rollerblading and my career. Enjoyed the chat very much. Hope you enjoy it as well. - Arlo Eisenberg.
First Issue of the legendary rollerblading video-magazine made by Drew Bachrach and Arlo Eisenberg. Circa 2001.