
Senate (Arlo Eisenberg as Marketing Director and Mark Heineken as President) produced some t-shirt with a strange sentence in the back of their label : “destroy all girls”, it seems that their marketing strategy caught the attention of the television back in 1996.
xGreenxCloverx of Be-mag posted the video that were broadcasted 10 years ago!
quoting xGreenxCloverx :
In 1996, the legendary rollerblading clothing / wheel / frame / hardware / backpack / everything company -SENATE- devised a genius slogan to help market their products as well as rollerblading in general.
Not only did SENATE ruffle a few feathers with the slogan, but it also got a 2 minute spotlight on prime-time news programs! After the news segment, watch SENATE’s marketing director, Arlo Eisenberg, as he makes ammends…
Watch the video :
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